Master it, Market it, Pitch it
Module 6 - Master It
You now want to start thinking about the different business models that you could use for your idea and to develop it using a Business Model Canvas (BMC). You'll start thinking about how to price your idea, what your costs are, who you can partner up with (as in other businesses), how you're going to get your idea to the customer and refine your ideas as you go. You'll be doing quite a few iterations of a BMC until you get one that works.
| Module 6 - Resource 1 - Narrating the Model.pdf |
| Module 6 - Resource 2 - Business Model Canvas.pdf |
| Module 6 - Resource 3 - Budget.xls |
| Costs and pricing slides - from Bec.docx |
Module 7 - Market it
Now you start to think about the marketing! Remember that marketing is ALOT more than just promotion. Think about the 4/7 P's and how they can relate to your business. Also start thinking about who your competitors might be as well as who your customers are, and where you might find them
Module 8 - Pitch it
There are many ways to pitch a product, but the key idea is that you convey the major selling points of the business, as well as how you're going to meet the needs of customers while still making a profit.
| Module 8 - Resource 1 - 1 Minute Pitches.pdf |
| Module 9 - Resource 2 - Rubric for feedback.pdf |